The hair care revolution
At-home Smoothing Treatment
Insanely silky smooth hair with only one easy application at home - rivalling expensive salon keratin treatments.
No nasty chemicals - formaldehyde-free formula is packed with natural ingredients making it as gentle as possible.
Results last for up to three 3 months.
As seen in…
We’re passionate about our ingredients
And so are people about O’wow
Similar salon treatments are extremely toxic
- We are not
Formaldehyde is a nasty, unhealthy chemical that you are often being exposed to at salons. It causes immediate eye tearing, burning and increases the chance of getting cancer.
Our mission is to fight against that.
Our treatment includes no nasty chemicals. We are your healthy alternative, at the fraction of salon prices and in the comfort of your own home.
We believe in
Beyond providing a healthy and safe alternative for chemical-rich salon hair treatments we are determined to support a charity organization very close to our hearts, The Little Princesses Trust.
For each product sold we donate 10 NOK to Little Princesses Trust organisation.
The Little Princess Trust provides real hair wigs to children and young people who have lost their hair as a result of cancer treatments and funds life-saving research into childhood cancers.
Show it off by tagging us on instagram @owowbeauty and #owow